1. VIOLETTE_FR: French Minimalism, Redefined

Since its debut in 2021, VIOLETTE_FR has reshaped the beauty landscape with its intuitive, artful approach. At its heart is the celebration of imperfection and individuality—the brand encourages women to revel in their natural beauty, to see makeup as play, not performance. With a devoted following of over 800,000 enthusiasts, VIOLETTE_FR’s multi-segment beauty line has found acclaim from both minimalists and beauty obsessives alike. The brand’s philosophy: joyfully self-expressive, deeply nourishing, and unmistakably French.

2. Lip Nectar: The Summer Lip, Perfected

If summer could be captured in a single product, it would be Lip Nectar—a lip oil-meets-serum hybrid that cocoons the lips in sheer, juicy color while delivering intense care. The silky, nectar-like texture melts into the lips, offering high-shine without stickiness and moisture without weight.

Infused with a nourishing quartet—Coconut Water, Shea Butter, Ceramides, and Hyaluronic Acid—this formula hydrates deeply while locking in moisture, smoothing the lips to a soft, plush finish. Every swipe leaves your pout supple, pillowy, and kissed with a translucent tint that deepens and blooms within minutes of application.

The packaging—sophisticated yet playful—features a transparent, tinted case and an elegant gold twist closure. It’s the type of beauty object you’ll be proud to pull from your summer handbag.

Lip Nectar is available in four exquisite shades, each inspired by nature’s own palette:

🌺 Pois de Senteur (Sweet Pea): A fresh, vibrant pink that delivers a natural flush—a garden bloom for your lips.

🌺 Dahlia Noir (Black Dahlia): A daring, deep plum merging warm and cool undertones—a modern take on the classic femme fatale.

🌺 Rose de Moab (Moab ‘Desert’ Rose): A subtle, earthy nude tinged with caramel and latte hues—perfect for enhancing natural lip color.

🌺 Bêtise: A lush, warm berry shade borrowed from the beloved Bisou Balm—bold yet effortlessly wearable.

This lip essential is more than color; it’s nourishment, care, and sensuality in one elegant gesture.

3. Bisou Jelly: The Juicy French Kiss Reimagined

The art of bouche mordue—that “just-bitten” French lip look—gets a glossy, modern update with Bisou Jelly. More than a lip balm, more than a lipstick, Bisou Jelly is a dual-layer masterpiece: a pigmented core surrounded by a Vitamin E–infused jelly shell, designed to deliver color and care in perfect harmony.

As you apply, the balm melts into the lips, imparting a kiss of sheer, buildable color with a radiant shine. The antioxidant-rich formula not only hydrates but volumizes, leaving lips looking plumper and more luscious, with none of the stickiness typical of glosses.

Lightweight and comfortable, Bisou Jelly is the ideal partner for warm evenings, sunny brunches, and everything in between. The color payoff is soft and natural—think tinted glaze rather than heavy pigment—and can be layered for greater intensity.

Available in four delectable shades that flatter every skin tone:

🌸 Bonbon Caramel: A rich, caramel brown for subtle warmth and luminous depth—a neutral lover’s dream.

🌸 Pomme d’Amour: A vibrant, glossy candy apple red—a childhood memory of candied apples brought to life for grown-up lips.

🌸 Aïssa: A deep, ripe berry shade inspired by French actress Aïssa Maïga—sophisticated, sultry, and undeniably chic.

🌸 Bonbon à la Rose: A tender, nude pink—a delicate homage to traditional French rose pastilles.

Each hue is a whispered promise of color—a French kiss in the form of beauty.

4. Bisou Balm: The Quintessential French Lip, Matte and Modern

For those who prefer the allure of a soft, blurred matte lip—without the dryness—Bisou Balm is an unrivaled essential. This sheer, moisturizing matte balm-meets-lipstick hybrid offers the perfect flush of color with a subtle blurring effect that transforms lips into the ultimate bouche mordue (“just-bitten”) look.

Formulated to be layered, Bisou Balm allows the wearer to control depth and intensity: a single swipe gives a barely-there tint; additional layers create a more impactful, sophisticated finish. Though matte, the formula is hydrating and weightless—ideal for summer’s easy, minimal beauty.

For best results: Prime lips with a traditional balm, allow it to absorb, and then glide on Bisou Balm for a flawless, blurred effect.

While available in nine shades, two stand out as undeniable favorites:

💄 Bêtise [bae-teaz]: The brand’s best-selling warm berry—continually sold out for good reason. Inspired by the traditional French mint candy, this shade offers that perfect “just-bitten” flush and embodies the timeless French beauty philosophy after the classic bold red lip. As Violette herself explains:

“In France, after the red lipstick, our favorite lip look is called ‘bouche mordue’—we apply balm, a touch of lipstick, and then kiss a tissue to remove the excess. Bisou Balm leaves behind just the right amount of pigment.”

💄 Mon Chéri [monh-sheh-ree]: A sophisticated brown-red with warm cherry chocolate undertones—a deeper, richer shade that flatters every complexion. Violette describes it as “the big sister to Bêtise—fresh, bold, and the perfect blend of warmth and elegance.”

These two shades, whether worn alone or layered with Lip Nectar or Bisou Jelly, deliver the kind of casual seduction only French beauty can master.

5. Boum-Boum Milk: Skin’s Ultimate Summer Companion

A cult favorite for good reason, Boum-Boum Milk is skincare minimalism perfected. This triple-action mist serves as toner, serum, and moisturizer—all in one featherlight spray that calms, hydrates, and protects.

Its milky texture absorbs instantly, refreshing overheated or travel-weary skin with a cool veil of moisture. The secret to its effectiveness lies in its exceptional formula:

🌿Fermented Birch Sap: An ingredient beloved in K-beauty circles, this hydrates deeply, soothes irritation, and supports the skin’s microbiome.

💧Glacial Water: Naturally mineral-rich, this replenishes and recharges tired skin cells, boosting moisture levels.

🌱Squalane: A plant-derived powerhouse that strengthens the skin barrier while imparting silky suppleness.

🍃Olive Leaf Extract: Energizes skin cells for improved texture, tone, and firmness over time.

Clinically tested and 99% naturally derived, Boum-Boum Milk suits all skin types, including the most sensitive. Shake the bottle, spritz liberally, and either pat in or let it dry untouched—ideal for no-makeup days or as a prepping step beneath foundation.

For travel, two sizes—50ml ($43)and 100ml ($64)—are perfect companions, while the generous 200ml ($105) ensures your vanity never runs dry. Even better? Refills are available, underscoring VIOLETTE_FR’s commitment to sustainability without sacrificing luxury.

6. The VIOLETTE_FR Experience: Beyond Beauty

Each product in the French Glow Edit offers more than functionality; they evoke mood, emotion, and an unmistakable je ne sais quoi. They are designed not to mask, but to reveal—to let real skin, real lips, real beauty shine through with elegance and simplicity.

For the minimalist, they offer a complete summer routine in just four products. For the beauty lover, they present boundless possibility: layering, mixing, experimenting, expressing. That duality—playful yet sophisticated—is VIOLETTE_FR’s magic.

7. Where to Find VIOLETTE_FR

Available exclusively at VioletteFR.com and Sephora.com, these summer essentials invite you to embrace your own version of French beauty—easy, joyful, and eternally luminous.

Stay inspired by following the brand’s vision and artistry at @violette_fr, where Violette herself shares tutorials, musings, and her singular Paris-meets-New York aesthetic.

In a world crowded with overcomplicated beauty, VIOLETTE_FR’s French Glow Edit is a breath of fresh air. These icons—Lip Nectar, Bisou Jelly, Boum-Boum Milk, and Bisou Balm—capture the carefree spirit of summer while honoring skin and self. Whether you crave the soft gleam of a nourished lip, the blurred allure of a matte balm, or the cooling comfort of a hydrating mist, this collection delivers understated glamour with every use.  Simple. Sensual. Effortless. French beauty, bottled.